Sources: Apple held separate exploratory discussions with media agencies about monetizing its original video content through ads, possibly as early as 2023 (Digiday) https://ift.tt/KqmMSDO
Digiday:
Sources: Apple held separate exploratory discussions with media agencies about monetizing its original video content through ads, possibly as early as 2023 — Apple's growing designs on the ad industry are already well-documented with the iPhone maker's media unit already generating $4 billion per year on search.
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